My experience spans across a wide range of disciplines as a creative. With a strong focus and passion for strategy-led branding, my approach to projects is built around problem-solving.

From the initial discovery phase, through to the output and delivery of all kinds of branded touchpoints (digital, print and environmental), I can add value every step of the way.

​From my early days as a young designer, I was fortunate to be handed a lot of responsibility within the roles I had which provided me with a great deal of experience in working with clients and partners and building long-lasting professional relationships.

​Whether a client is a start-up, SME or multi-national organisation, I have a wealth of experience helping companies and brands of all shapes and sizes, creating identities for new and ambitious SaaS businesses, through to delivering two-year-long full rebrand projects for a 200-year-plus industry leader. I'm also proud to have had my work featured on some of the creative industries’ most recognised online platforms such as DesignWeek and Brand New (Under Consideration). I believe in thought-led design to develop creative solutions that deliver real results.

Outside of my working life I'm married with two young children. I faithfully follow my football team, Newcastle United (thus the black and white colour theme) and enjoy cycling, running, cooking, art and music. I also like to offer my free time when possible to help organisations or individuals such as charities, non-profits and social enterprises. I’m also an active member of the Creative Advisory Board at Newcastle College.

Thank you for taking the time to read and please feel free to check out my work and get in touch.